A full set of the blind box series that Pop Mart International (9992) collaborated with the makers of cinema box-office hit Nezha 2 in producing has been priced up to almost three times that of the original price on e-commerce platforms after selling out in the official online stores.

The rare-edition figurine in the series was even more expensive, with the asking price being over nine times higher than the original on a per-piece basis.

The "Nezha 2: born with bond series” blind boxes feature nine figurines, eight of which are standard and one a rare edition, with a single toy priced at 69 yuan (HK$73.7). A full set of eight toys costs 552 yuan.

The first batch sold out quickly after they were launched on Pop Mart’s website on January 30 after the movie sequel, released five years after the original film, proved to be an even bigger hit.